Data governance and quality
summary
Defines a pragmatic data governance path: start with a data asset inventory and label PII, apply policies (GDPR where relevant), and score use cases with a value vs complexity matrix to pick quick wins. Gives operational rules: schedule pipelines (example: Sunday 9:00am delivery with a 24-hour SLA), monitor availability to avoid month‑long delays and pipeline interruptions. Demonstrates simple analytics like RFM cohort analysis and shows cohorts falling to ~25% retention after a year.
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chapters (10)
- 0:00Introduction
- 5:09Why data governance matters
- 9:54Data governance basics
- 14:48Key pillars of governance
- 16:15Aligning strategy with goals
- 17:43Prioritizing quick wins
- 23:35Measuring data quality
- 26:11Pitfalls in data presentation
- 27:32Retention insights with analytics
- 29:24Closing and call to continue learning
