The Feature Nobody Used & What It Taught Me About Product Engineering
summary
A team spends a year building a feature that gets shut down because nobody uses it, and market data backs it up: Pendo reports 80% of features sit unused and an estimated $29.5B of R&D is wasted annually; PMI links 47% of failures to bad requirements. Rapid AI-assisted prototypes make it easy to build but not validate, so use Pendo-style metrics, quick proof-of-concept releases, user interviews, GitHub/social listening, and cross-functional ownership to catch bad bets early.
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chapters (7)
- 0:00Introduction
- 4:18What is product engineering
- 8:09Product engineering in practice
- 13:28Adopting a product mindset
- 16:41Sourcing user feedback
- 20:52Product engineering in the wild
- 22:15Human role in AI-driven engineering
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