Zeus Kerravala, ZK Research | DevNet Create 2019
summary
Claims DevNet reaches 600,000 members and makes Cisco a true platform by opening device APIs so apps run on the network. Evidence: partner pull‑through cuts cost‑to‑sell, deal sizes and margins rise; 90% partner‑led sales remains the go‑to channel. Built items include DNA Center for centralized policy across on‑prem and multi‑cloud and API libraries for device programmability; customers show real automation gains (one‑to‑many config pushes instead of individual box changes), so the approach is working and scaling.
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chapters (10)
- 0:00Introduction to DevNet
- 1:04Cisco’s network renaissance
- 2:50Leadership and DevNet’s success
- 4:38IoT and the democratized edge
- 6:04APIs as a game changer
- 7:51Ecosystem impact and margins
- 8:57Multi-Cloud strategy and cannibalization
- 10:45Multi-Cloud complexity and DNA Center
- 11:51Programmability and automation
- 13:37Scaling DevNet’s future
