No Effing Failure
summary
Begins drawing with pens and Macromedia FreeHand then teaches self screen printing, makes limited-edition prints, rides a hand-drawn Brompton into a commission, hand-paints murals and delivers a five-day package from brief to print. Prints sell out, a Tate map becomes long-running merchandise with royalties, a 500-watch run sells out sold out in two days, 3,000 leaflet drops and seven-day weeks build clients. Core claim: no such thing as failure backed by repeat commissions and unexpected commercial success.
AI-written summary · about
chapters (15)
- 0:00Introduction
- 4:57From design to pen and paper
- 9:13Weekend business and first clients
- 13:33Storytelling and typography
- 17:48Building client trust
- 20:20Marketing and opportunities
- 24:35Fast projects and boundaries
- 27:37Self-sufficiency and doubt
- 30:24Pricing and self-doubt
- 32:13Long-term client relationships
- 34:19Small projects big rewards
- 37:10Joy in work and travel diaries
- 39:17Draw and embrace creativity
- 41:06Typography experiments
- 42:56Final thoughts
