Strategy Testing
summary
Argues that clear vision plus a chosen product strategy beats vague feature-driven plans, and shows a one-page product vision board (vision, target group, needs, product, business value) to capture assumptions. Recommends picking the biggest risk, running focused experiments — problem interviews, lightweight MVPs, spikes, incubators or labs — and using early, cheap failures (test-and-learn) to pivot before costly build work. Templates available for download.
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chapters (11)
- 0:00Introduction
- 1:00Have a good idea
- 10:09Choose your path
- 14:18Narrow focus
- 17:20Real problem
- 19:45Encourage you
- 22:16Have clear business goals
- 24:51Product vision board
- 31:56Failure
- 33:13Failure tolerant
- 38:37Summary
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