Seamless UX with Advanced Technology in the Digital Era
summary
Airbus consolidates dozens of siloed portals into a headless Strapi CMS on Google Cloud with Next.js public site and an Angular authenticated app, adding Redis caching, a dedicated CDN and a partner portal. A custom Strapi plugin and separate media library handle deep zoom imagery (multi‑GB tiling). Content uses 36 components and 42 collection types, enabling 1,000+ pages in three months. Results: 40% higher visibility, 67% more traffic, twice the trial requests and 57% growth in orders.
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chapters (14)
- 0:00Intro & Why User Experience Drove Airbus Marketing Revamp
- 3:35The Need for a Unified User Experience
- 4:05Shifting to a User-First Strategy with Adelium
- 5:00Balancing Frontend UX and Backend Usability
- 6:02The Three-Phase Website Transformation Journey
- 7:14From Siloed Apps to a Unified Platform
- 8:15Overview of the New Website Architecture
- 10:05Key Benefits of Architecture with Strapi Headless CMS
- 11:24Deep Zoom Imagery & Custom Media Library with Strapi Plugins
- 13:47Flexible Content Management System with Dynamic Zones
- 14:56Managing 42 Collection Types with Strapi for Scalable Content
- 15:34Results: Growth in Visibility, Traffic, and Orders
- 16:40Continuous Feature Delivery & Future-Readiness
- 17:05One Unified Team Driving Success
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