~/conference

Hatch Conference 2023

date:2023-10-04..2023-10-06
location:-- online --
series:Hatch Conference · 2 editions
editions:[Hatch Conference 2023, Hatch Conference 2024]
titleauthorlength
AftermovieBrad Frost, Jaime Levy, José Torre01m
Aftermovie from October 6th 2023 documents a full day in Berlin that brings together over 300 designers with quick cuts of sessions networking and live…
Promo
Is Atomic Design Dead?Brad Frost37m
Argument: Atomic Design remains useful as a hierarchy for UI components but the field moves toward shared, importable pieces rather than teams reinventing…
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Systems of ExclusionLuke Murphy42m
Design choices create exclusion by default: three concrete failure modes are language, defaults, representation. Examples: gender fields reduce 50+ identities…
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Is A.I. an Enemy or an Ally of Brand Designers?Raitis Velps27m
That is a question that a lot of branding teams and creatives ponder over, now that automations and generative design technology is starting to play a bigger…
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Why Innovation Fails? (And what can we do about it)Dan Tase23m
Companies stop innovating because MVPs sit idle, constraints kill ideas, and bold concepts get dismissed; the concrete fix is an Innovation task force — a…
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What can Designers do FOR A.I.?Nadia Piet42m
Designers get five actionable areas: reduce harm by cutting model energy and exploitative annotation work (noting GPT‑3.5 training uses more energy than many…
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Death to Handovers!Nadia Tokerud20m
Argues that eliminating handovers requires concrete practices not pep talks: opens Figma files early, reads Hotjar recordings with developers, and ships a…
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The Courage to Lead through collaborative Decision makingUliana Bashchuk23m
Claim: collaborative decision making reduces catastrophic errors — airlines’ crew resource training improves safety more in the last 20 years than other tech…
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My Transition from B2C to B2BLuana Moura34m
Company marketplace has 75,000 listings and 60,000 suppliers and a $94M round; the team focuses on the supplier portal and maps hundreds of variables into a…
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This is a different JobTemi Adeniyi36m
Argues that design management is a fundamentally different job and shows which concrete tools shift outcomes: strategic thinking, design craft, team health…
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The Design Process is a LieJosé Torre29m
Design is not a predictable recipe but a messy, adaptive craft: designers prototype early and often (for Polaris a team sketches more than 100 icons per…
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The Impact of AI on UX DesignJascha Goltermann28m
Booking.com builds an AI trip planner during a hackathon that uses OpenAI GPT via API but wraps it with company data so it never hallucinates — recommendations…
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Getting Lost in DiscoveryJaime Levy36m
Applies discovery methods to a real flat hunt: defines the problem, runs stakeholder and customer interviews on herself, catalogs competitors on ImmoScout…
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Speaking to Stakeholders and getting your Buy-In as a DesignerKevin Hawkins42m
Claims a concrete playbook: use a skill‑mapping spider graph to expose team gaps, build a one‑page PRFQ press release brief with milestones, metrics and…
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Embrace Multisensory & Accessible DesignNatalia Filvarova38m
Argues that engaging multiple senses produces measurable multisensory synergy in the brain, improving memory and task performance, and gives concrete examples…
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