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Kickoff asserts Google Assistant is now ubiquitous and driving concrete integrations: enterprises add voice to apps on millions of mobile devices, repurpose video for smart displays, and embed commerce so one sentence can add peanut butter to your Kroger order. Examples already live include "Jeopardy" and "Who Wants To Be A Millionaire" playable via Google Assistant, and Weight Watchers cites Voice plus Android as core infrastructure for its digital transformation.

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