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Fine-tuned SigLIP Image

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Mercari fine-tunes SigLIP on proprietary image–text pairs to replace MobileNet for Similar Looks, yielding 1.5x tap rate and 14% purchase lift on item pages. Training uses Vertex AI pipelines, BigQuery for data, Dockerized jobs and Weights & Biases for metrics; deployment runs on L4 GPUs in GKE with Triton Inference Server, supporting ONNX/TensorRT and custom CPU preprocessing. Embeddings undergo PCA for dimensionality reduction, then feed an image-search index for similarity and retrieval.

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