~/talk

Collision 2015 - Jason Johnson of August

Talkat Collision 2015 · 2015-05-05..05-06· [iot, product-management]
links:none on file
slides:none on file

August makes the August Smart Lock and announces a distribution deal with Comcast Xfinity to expose the lock through installers and reps. Current penetration is tiny — 123 million US homes, multiroom audio ~5 million (~<5%), smart locks <1% — yet broadband/Wi‑Fi reaches ~80%. Argues that same‑day delivery and reverse logistics apps like Ship plus financing or subscription models and easier returns can cut adoption friction and reach 50% of homes in about five years.

AI-written summary · about

  1. 0:00Introduction and welcome
  2. 1:47Smart home future vision
  3. 3:53Technology adoption timelines
  4. 6:26Service providers role in adoption
  5. 7:08Discovery challenges in retail
  6. 10:15Rethinking retail experience
  7. 12:20New purchase models for smart home
  8. 13:48Industry call to action
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