From Interactions To Insights: Data-Driven Development with Firebase Analytics
summary
Firebase Analytics is a single SDK with one object and three main methods — logEvent setUserProperty setUserId — that instruments apps, batches up to 500 event types and 25 user properties, and surfaces event-level insights. Conversion events push in real time and can trigger Cloud Functions. The demo uses the flooded demo dataset to show funnels, audiences and retention; a key metric highlighted is 90% loss of daily active users in the first month, so the dashboard proves useful for measuring what was built and where users actually drop off.
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chapters (15)
- 0:00Start
- 4:18ACQUISITION & RETENTION
- 6:37DOES MY APP MEET USER EXPECTATIONS?
- 15:46FIREBASE VS. GOOGLE ANALYTICS
- 20:05FIREBASE ANALYTICS API: Main object
- 22:06FIREBASE ANALYTICS API: User Property
- 23:43FIREBASE ANALYTICS API: Event
- 26:27EVENT TYPE: Automatic
- 27:48EVENT TYPE: Suggested
- 28:31FIREBASE ANALYTICS API: Param
- 30:25FIREBASE PROJECT: SETUP BACKEND
- 35:21DEBUGGING ANALYTICS
- 36:17LOG AN EVENT Get Analytics Instance
- 48:471. FIREBASE BASICS
- 49:33INSTRUMENTATION CODELAB