Haptics: Untapped Potential
summary
Haptics produce measurable lifts when used intentionally: an AB test adds a 400 ms vibration to add‑to‑cart and increases items per order by 2.7% and net sales per order by 1.6%. Platform engines differ (linear actuator coil vs cheap spinning mass), so follow system patterns, match strength to importance, and use sparingly. Expo Haptics covers ~80–90% of cases; Pulsar offers 150+ presets, cross‑platform playback, sound‑based previews and UI‑thread haptics for gesture‑driven, custom discrete and continuous patterns.
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chapters (7)
- 0:00Haptics in user experience
- 3:02Haptics basics and guidelines
- 10:10Haptics impact on sales
- 12:58Haptics in popular apps
- 15:06Pro tips for haptics
- 19:45Pulsar haptics library
- 22:41Closing
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