AWS Summit Berlin Keynote
summary
AWS announces a €7.8 billion investment to build an AWS European Sovereign Cloud with its first region in Brandenburg and an expected average of 2,800 FTE jobs per year; Amazon claims Amazon Q can make developers ~80% more productive. BMW runs Code Craft for 12,000 developers with 140,000 CI jobs daily, 4,500 parallel builds and 75,000 vCPUs, now 60% on AWS across three EU regions. AWS cites Project Siba >20,000 AI chips, custom silicon cutting training costs up to 50% and inference up to 40%. Adobe reports 5 billion Firefly images in 11 months; HelloFresh ships ~150M ingredients weekly and uses Kendra + RAG on Bedrock.
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chapters (17)
- 0:00Welcome and introduction
- 3:19AWS European sovereign cloud
- 6:13Innovation in Germany
- 7:35Skills and talent alliance
- 8:41Customer success stories
- 10:36Generative AI vision
- 13:06Evolution of technology
- 17:46Generative AI applications
- 20:59BMW case study
- 30:22Generative AI infrastructure
- 36:00Anthropic partnership
- 41:13Responsible AI and data
- 43:28Adobe case study
- 48:43HelloFresh innovation
- 57:06TUI transformation
- 1:05:30Building with Amazon Q
- 1:13:59Closing remarks
