~/conference

Web 2.0 Expo New York 2010

date:2010-09-27..2010-09-30
location:New York, United States
series:Web 2.0 Expo New York · 2 editions
editions:[Web 2.0 Expo New York 2009, Web 2.0 Expo New York 2010]

startup founders, web developers, product managers, interaction designers, ux researchers, content strategists, investors and VCs, data engineers

foursquare platform and gamification; location-aware games and behavior change; WebKit and mobile web platform; Closure Compiler and JS minification; packaged web apps and local storage; augmented reality for marketing; content strategy and message architecture; eCommerce data analytics; phones as sensor platforms; startup fundraising and showcase pitches; 3D globe data visualization; app store and platform economics

titleauthorlength
Why Everything Sounds Better Auto-Tuned...Gregory Brothers13m
Argues that Auto-Tune isn’t dead but multiplies value by turning speech into pop tracks using pitch correction plus beats and editing; demonstrates turning a…
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Movies Are in 3-D, Why Not our Data?...Julia Grace10m
IBM Research builds a 7-foot sphere lobby display, maps geocoded feeds like Twitter, Foursquare, and pandemic models onto the globe, and runs interactive…
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Thinking Hard About the FutureTim O'Reilly22m
Argues that exponential tech curves meet real limits and cultural change, cites Ray Kurzweil's claim about brain uploading by 2025, points to tens of thousands…
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Apple and the Open WebJohn Gruber10m
Argues that Apple is a major web company because it builds and gives away WebKit (derived from KHTML in 2003) which powers iPhone, Android, BlackBerry, Palm…
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Web 2.0 Expo NY 2010: Dennis CrowleyDennis Crowley11m
foursquare grows from a tiny team to ~32 people while turning checkins into actionable city data: badges and mayorships layer game mechanics onto real-world…
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A Conversation with Esther DysonEsther Dyson, Bre Pettis14m
Trains as a cosmonaut but never flies, invests in commercial space firms like XCOR and brokers like Space Adventures, and predicts a robot on the moon by 2019…
Interview
Games that Know Where You LiveKati London11m
A studio builds location-aware games that aim to change real-world behavior: a UK government-commissioned MMO called Code of Everend uses UK traffic data to…
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Web 2.0 Expo NY 2010: Brady Forrest and Sarah MilsteinBrady Forrest, Sarah Milstein03m
Conference opens with logistics and numbers: the event is sold out, 30% attendees from startups, and about 30 startups in the showcase tomorrow night. Program…
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Michael Bolin interviewed at Web 2.0 Expo New York 2010Michael Bolin02m
Google open-sources the Closure Tools suite (including the Closure Compiler) it uses to build Gmail, Google Maps and Docs, and says teams can share desktop and…
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Eric Meyer interviewed at Web 2.0 Expo New York 2010Eric Meyer07m
Argues the web is not dying but spreading into nonbrowser places and being embedded in chat clients and apps, calls Apple’s recent easing of third party…
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Lynne d Johnson interviewed at Web 2.0 Expo New York 2010Lynne d Johnson06m
Covers practical AR use cases and adoption barriers: network interoperability, non-smartphone support and tying SMS or picture phones into AR, plus…
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Margot Bloomstein interviewed at Web 2.0 Expo New York 2010Margot Bloomstein06m
Content strategy means planning creation, aggregation, governance and the lifecycle of content and experience, not just upfront copy. Museum exhibit design…
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Deanna Zandt interviewed at Web 2.0 Expo New York 2010Deanna Zandt03m
Argues the internet is echo chamber and democratizing simultaneously, so growth in access does not equal equal skills or influence and requires intentional…
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Lukas Biewald interviewed at Web 2.0 Expo New YorkLukas Biewald05m
Defines a practical split between crowdsourcing vs distributed work, citing LiveOps and oDesk/Elance/Guru/TopCoder as transactional distributed labor while…
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WelcomeBrady Forrest, Sarah Milstein02m
Announces that the event is not sold to AOL, opens with Pixels by Jean Patrick (link to YouTube promised), and solicits two‑minute New York‑related tech videos…
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Web 2.0 Expo NY 2010: Paola AntonelliPaola Antonelli16m
MoMA is mounting Talk to Me, a show that documents concrete interfaces: barcodes, nutrition labels, World Wide Web and Mosaic, the 1981 Star GUI, MetroCard…
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The Real Data Behind eCommerceCharlie Kim11m
Company has 16 years of data across 30,000 merchant partners and shows eCommerce still accounts for less than 6% of all sales. Core claims: simple segmentation…
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A Conversation with Bret TaylorBrady Forrest, Bret Taylor17m
Social plugins are simple iframes that jump from 350,000 sites to 2 million sites and serve over three billion likes daily, enabling immediate personalization…
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Funding for the Future: Hunting for ThunderlizardsAnn Miura-Ko11m
Web 2.0 frees information, reshapes industries and governments, and creates new routes to scale. About 1,500 startups get first funding each year and roughly…
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Startup ShowcaseTim O'Reilly, Fred Wilson55m
Glimpse demos a working mobile app that sends time-limited links for live location sharing, reports 300k users, an API for partners and clear scaling and…
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Startup Showcase IntroductionTim O'Reilly, Fred Wilson06m
An experiment to reproduce how VCs actually evaluate startups: short on-stage pitches followed by live Q&A with VCs that probes business model, go-to-market…
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This Is How You Mayor: Taking Foursquare...Baratunde Thurston18m
Runs a 30-day check-in campaign at Delicatessen with strict rules: no drive-bys, real presence only, campaign manager recruited, daily check‑ins tracked by…
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Web 2.0 Expo NY 2010: Tom ConradTom Conrad10m
Built a personalized internet radio service starting in 2004, launches on the web in 2005 and grows from 13 million listeners in 2008 to 60 million US…
Talk
A Conversation with Ryan SarverRyan Sarver, Anil Dash12m
Explains which APIs exist and why: REST for reading and writing, Search for keywords, real‑time streaming API and a streaming team of two, plus the tiny…
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Ted Roden interviewed at Web 2.0 Expo New YorkTed Roden03m
Realtime web means showing what you know instead of what you knew at page load — live state, not stale snapshots. Google Instant counts as realtime because it…
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Peter Meyers interviewed at Web 2.0 Expo New York about Best iPad AppsPeter Meyers12m
Claims that the iPad shifts apps from quick, local tasks to immersive creative experiences and gives concrete examples that support it. Color Splash lets users…
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Tom Conrad of Pandora Media interviewed at Web 2.0 Expo New York 2010Tom Conrad05m
Pandora models itself on traditional radio and positions discovery ahead of ownership, noting U.S. listeners average 16 hours of radio a week versus 3 hours of…
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Baratunde Thurston from The Onion interviewed at Web 2.0 Expo New York 2010Baratunde Thurston07m
Describes a Foursquare mayorship turned staged campaign that uses left tips about drinks, hashtags and coordinated check-ins to trigger a swarm badge, with…
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Gregor Hochmuth of Google Inc. interviewed at Web 2.0 Expo New York 2010Gregor Hochmuth04m
Chrome is building a Web Store that launches later this year and already lets developers upload apps and preview listings so the inventory and UI can be ready…
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Anil Dash of Expert Labs interviewed at Web 2.0 Expo New York 2010Anil Dash07m
Expert Labs builds an open source platform called ThinkUp that hooks to Twitter and Facebook to surface actionable insights for policymakers, aiming to bring…
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Leila Janah of Samasource interviewed at Web 2.0 Expo New York 2010Leila Chirayath Janah05m
Samasource defines microwork as small online tasks like business-listing verification and content moderation and claims a model that directs about 70% of…
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Jonah Peretti of Buzzfeed interviewed at Web 2.0 Expo New York 2010Jonah Peretti08m
Argues that combining creative experiments with measurement wins: Old Spice spends about $12 million on a mixed paid-plus-social campaign while running rapid…
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A Conversation with Ryan Sarver and Bret TaylorRyan Sarver, Bret Taylor, Anil Dash16m
Live conversation digs into concrete platform choices: Twitter API rate limits and how they shape third‑party apps, Facebook Platform changes and the rollout…
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The Future of WorkLukas Biewald, Leila Chirayath Janah15m
Argues that modern AI creates jobs because supervised machine learning needs massive labeled data and humans to do tasks machines cannot, notifies a $12…
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A Conversation with Jonathan MillerJonathan Miller, Tim O'Reilly16m
News Corp runs a product-led digital strategy across properties like MySpace, Jamba, IGN and Photobucket, and is executing a major MySpace relaunch (code…
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Web 2.0 Expo NY 2010: Nick BiltonNick Bilton15m
Introduces a practical design frame based on viewing distance: 1ft mobile, 2ft computer, 10ft TV, shows a sensor project using $30 Arduinos to log temperature…
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Startup ShowcaseAmanda Hesser, Merrill Stubbs13m
Food52 reports 135,000 uniques/month and 30% return twice or more daily, with sponsorships from Viking, Williams-Sonoma and OXO and HarperCollins book deals as…
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Startup ShowcaseBryan Trussel13m
Glympse is a mobile app that sends time-limited realtime links by SMS or email so recipients click a map and follow location updates (about every 3 seconds in…
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Startup ShowcaseBrooke Dixon, Lynn Dixon14m
hour.ly is an hourly-job matching engine for the gig economy that starts with a food and hospitality beachhead, built as an MVP by one developer and marketed…
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Live from the Startup ShowcaseAlex Howard, Tim O'Reilly20m
Live on the showcase floor with on-the-spot demos, the piece cuts between quick startup pitches and a focused conversation about hour.ly’s monetization…
Talk
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