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PASS Business Analytics Conference 2015

business analysts, excel power users, bi developers, data analysts, analytics managers, data engineers, data scientists, bi architects

Power Query ETL patterns; Power Pivot model optimization; Power BI report design; excel data visualization techniques; predictive analytics with R; logistic regression for advertising; PMML model export and scoring; Hadoop integration with Excel; DAX inventory valuation techniques; data preparation and cleansing

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Predictive Analytics in Social Media and Online Display AdvertisingMahesh Kumar30m
Uses logistic regression on hundreds of millions of impressions with ~5,000 features, retaining all clicks and sampling 1% of zeros to handle 0.1% CTR…
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Real-Time Big Data Analytics with RDavid Smith53m
Shows how R plus Revolution R builds a real-time ad-click predictor: a logistic model trained on 1 million rows with 5% positive clicks (training run ~4…
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Making Better Decisions with DataJordan Goldmeier52m
Examples show where data fails: Netflix Prize: 10% offline improvement but Netflix declines to implement for cost reasons, recommendation system still relies…
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A New Approach to Defining BI RequirementsJames Taylor01h 00m
Argues that BI requirements must start with the decision to improve, not the data, using the Decision Model and Notation (DMN) standard to map questions…
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Best Practices for Collecting and Analyzing Data with Power Query and ExcelChris Webb01h 04m
Shows concrete Power Query patterns and working M snippets for real problems: swapping folders to demo bad CSVs, using list.difference to detect added/renamed…
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The Pain and Glory of Data PreparationOz du Soleil53m
Showcases concrete fixes not fluffy theory: use Excel pivot tables and Power Query to unpivot report-style rows, import a folder of CSVs into one table (he…
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Creating Outstanding Spreadsheet ModelsJordan Goldmeier53m
Argues that good spreadsheet models use information/transformation/presentation separation, favor formulas over VBA run buttons because code hides logic and…
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Starting Your First Predictive Analytics ProjectDean Abbott02h 03m
Loads the CUP98 donation data into KNIME, uses a 95k learn set with a 5.1% response (responders give $15 on average, overall mean $0.79 when nonresponders are…
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What Skills Do Predictive Modelers Need?Dean Abbott55m
27 years of practice crystallizes into a few concrete claims: a neural‑network variant is used for real‑time missile guidance, automation sifts enormous…
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Beyond What-If: How to Build Analytic and Decision Models in SpreadsheetsDaniel Fylstra01h 56m
Shows concrete workflows in Excel: build a Monte Carlo model (e.g. airline overbooking with Monte Carlo (1,000 trials) sampling) and find the…
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Making Informed Decisions: Guidelines for Creating an Effective DashboardRick Grantham37m
A practical process for dashboards: determine data scope first with a data element matrix, then whiteboard measures and dimensions, create a query mock-up…
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Using Premium Data for AnalystsLynn Langit54m
Begins with a business question (where to place 50 oyster carts) and shows actionable steps: start with open city data (DBpedia, Amsterdam museum feeds)…
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Internet of Things Farm: Introducing Kids to Data ScienceJessica Ellis37m
A youth program pairs cooking with coding and doubles down on social, peer-led learning to boost girls in CS, producing 62% girls at a week-long Barbacoa camp…
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Top 10 Excel Formulas for AnalystsPurna Duggirala57m
Live demos in Excel 2013 show ten core techniques with concrete results: relative/absolute/mixed references and named/structural table references that…
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Creating Awesome Charts in Excel: Process and ExamplesPurna Duggirala01h 54m
Explains a 4-step chart process and builds concrete Excel 2013 examples: reshaping data with formulas/pivots, then making a thermometer chart for target vs…
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Resistance is Futile: What You Need to Know about Big DataMichelle Ufford56m
Asserts that most teams will need Hadoop soon and describes a production data lake holding petabytes with 88,000 catalog objects, where 80–90% of company data…
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The Data Supply Chain: Maximizing Value Throughout the CycleHyoun Park49m
Defines a concrete data supply chain: question→source→prep→analysis→presentation→insight→close loop and argues analysts must own every step, not just…
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Pulling Back the Green Curtain: Data Forensics, Power BI, and DatavizJen Stirrup57m
Uses R + RStudio (ggplot2) and Power BI to run Benford’s-law checks on vote tallies: scripts melt the CSV, extract first digits, count frequencies and plot…
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Creating an Effective Reporting Strategy: Tools, Metrics, AnalyticsRick Grantham41m
Shows a three‑stage delivery: build a data warehouse (the "Mac Truck" using SSIS/SSAS), add dashboards and KPIs (Power BI/Excel for ad hoc), then run analytics…
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Unlocking Big Data: The Power of Cognitive ComputingJames Kobielus01h 02m
Cognitive computing is framed as “AI for the 21st century” that runs machine learning and deep learning on large, diverse data via cloud APIs and Bluemix…
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Discover, Acquire, and Transform Your Data with Power QueryMiguel Llopis01h 13m
Power Query demonstrates end-to-end acquisition and reshaping: discovers public datasets via a Data Catalog with 3 million tables, pulls web pages and Google…
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Embracing The Data Leadership Nexus to Achieve Strategic SuccessRichard Lee01h 07m
Argues a concrete framework called Data Leadership Nexus that combines executive accountability, organizational culture and technical capabilities to build a…
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Leveraging Open Data to Gain Advantage on the CompetitionBrandon Purcell01h 04m
Shows how the CFPB consumer complaints database (about 362,000 records at the time) and HUDMA/HMDA mortgage files (130 million applications total, 17M in 2013)…
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Optimizing your Power Pivot models using Power QueryKen Puls02h 12m
Builds a huge Excel model from CSVs (~800k rows) the slow Excel‑Pro way, then reshapes it with Power Query and Power Pivot to cut memory from ~36 MB to ~13 MB…
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Increased Margins, Period: Modern Excel and the Bottom LineRob Collie02h 15m
Demonstrates using Excel + Power Pivot/Power BI (2010→2013), Power Query and cube formulas to move from noisy totals to actionable metrics: replace total…
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60 Reporting Tips in 60 MinutesIke Ellis01h 04m
Sixty rapid, practical tips catalog specific tools and fixes: use LavishBootstrap for hex colors, ColorBrewer for palettes, and Redgate SQL Search to find…
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Inventory Valuation Techniques with DAX and Tabular ModelsMarco Russo58m
Shows how to compute inventory quantity with a cumulative total over transaction rows and then value using last price or weighted average period, while noting…
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Budgeting with Power PivotMarco Russo01h 03m
Uses Power Pivot and Power Query plus DAX and DAX Studio to turn a year-level budget into month-by-month figures, allocating by last‑year sales (2009) to…
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Data Visualization, Storytelling, and the BrainJames Haight30m
Claims that human brains favor pattern recognition over raw computation and that visualization sits in this biological sweet spot; shows Power BI, Watson…
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Dynamic Presentation Using Excel CUBE FormulasBob Phillips01h 05m
Step-by-step demo of building a dynamic, asymmetrical Excel report using CUBEMEMBER/CUBEVALUE/CUBESET against the PowerPivot data model, showing how to…
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Instant Dashboards for Your Critical Business ApplicationsTheresa Palmer-Boroski57m
Power BI now delivers ready-made content pack dashboards for services like Google Analytics, GitHub, Marketo, Dynamics CRM/Marketing, Salesforce, SendGrid and…
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Advanced Modelling and Calculation Using the Power BI DesignerKasper de Jonge01h 08m
New Power BI Designer ships with an integrated authoring surface that combines Power Query, Power Pivot and Power View into a single .pbix workflow, delivers…
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Discover, Manage, Analyze, and Visualize Your Data with Power BIMiguel Martínez01h 01m
Live demo shows Power BI turning raw Excel, Google Analytics, HDInsight/Hadoop and Twitter streams into dashboards in minutes, with the team claiming a…
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Best Practice Mobile Dashboard DesignJen Underwood01h 04m
Mobile dashboards double adoption relative to desktop BI — 42% adoption versus ~20% — and teams that apply best practices make decisions 6x faster. Practical…
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Visualizing and Analyzing Data in 3DIgor Peev01h 01m
Demos show Power Map for Excel loading a CSV, auto-geocoding zip/lat-long, and animating timelines so outliers and trends become obvious rather than…
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The Valued Analyst: From Data to Insight in 60 MinutesMarc Reguera01h 09m
Claims that analysts must define mission and drivers before grabbing data, then build P times Q trees and inspect distribution to find the 20% that moves 80%…
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'Scenarios for Uncertainty in Business Analytics as Your Crystal BallMark Wilcock01h 01m
Projects CO2 to 2050 with four concrete scenarios (business-as-usual, -7% tipping point, carbon-capture in 2020s, mixed complex), implemented as ~150 lines of…
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Using Hadoop with Excel and Power BI, Plus Data Discovery 101Andrew J. Brust02h 05m
Compares Hadoop 1 (MapReduce + HDFS) to Hadoop 2 (YARN + interactive engines), provisions an HDInsight on Azure blob storage cluster (single‑node for demos…
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Enabling Customer-Driven Insight: How Intel is Delivering Self-Service BIDavid Schaefer01h 06m
Intel claims a four‑prong program—partnership framework, agile data marts, MDM and a data lake—cuts report delivery from ~six months to 4–6 weeks, shifts 70%+…
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The ROI of Business Analytics: Calculating Financial ReturnOthniel Denis51m
Explains a concrete ROI method using Net Present Value and a cost of capital hurdle, with Excel/NPV functions and discount examples (3% vs 10%) to show how…
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The Analytics of Growth HackingJack Mardack49m
Describes building an analytics pipeline that ties acquisition to deep product behavior: installs extended anonymous web logging and a modified cookie to join…
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MrExcel's Most Productive Analysis TechniquesBill Jelen02h 06m
Covers concrete Excel shortcuts and fixes: create a ready-to-use chart in one keystroke (Alt+F1), save it as a template and set it as default, paste new data…
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How to Create Value and Present Data to Business Executives in SharePointMatt Allington01h 01m
Shows how to take PowerPivot workbooks and deliver them as dashboard‑style pages on SharePoint Enterprise using Excel Services: hide unused rows/columns…
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Create Reports That Help You Run Your BusinessAvi Singh01h 04m
Builds interactive dashboards from a single PowerPivot data model, rendering Power View on SharePoint as cards (high‑level metrics), column charts…
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Social Listening, Data Extraction & DiscoveryPaco Gonzalez56m
Live Twitter streams get pulled via APIs and stored in a Hadoop/HDInsight HBase cluster, visualized on a geo‑map, and loaded into an Access/Power Pivot…
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Social Listening for Richer Data, Unstructured AnalyticsPaco Gonzalez55m
Shows concrete pipelines: pulls Foursquare check‑ins and maps Michelin star density to pick a Barcelona street, streams tweets with an Azure Logic App into…
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Big Data and the Data Lake from the Analyst PerspectiveScott Shaw02h 05m
Claim: a data lake lets all data types coexist cheaply and be queried with familiar SQL tools. Demo uses the Hortonworks sandbox (Ambari, Hue), Hive/HCatalog…
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The Art of Prototyping AnalyticsKen Raetz01h 04m
Shows how to prototype end-to-end analytics with Excel tools: extract and clean HTML/web tables with Power Query, model with Power Pivot, publish to Power BI…
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Big Ways Small Businesses are Leveraging Analytics to Gain InsightsSandy Rivas01h 06m
Power BI sits on top of a SQL POS using Power Query and Excel/Power View to build live dashboards that track sales, inventory, noise and tap temperatures…
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Self Service Business Intelligence: Helping Businesses Help ThemselvesDipak Bhudia51m
A bank facing dozens of regulatory reports moves from a months‑long IT bottleneck to rapid self-service: subject experts use a sandbox environment and a…
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Advanced Excel Add-InsZack Barresse01h 04m
Explains building pure VBA Excel add‑ins (no COM/XLL or managed code), shows using custom UI editor or Andy Pope’s RibbonX for ribbon XML, and chooses xlsb for…
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Is There Really Such a Thing as Turnkey Data Analytics Solution?Satheesh Iyer37m
Claims a working turnkey: an HP-Microsoft appliance (CS300) arrives pre-racked, pre-installed appliance combining PDW/APS and HDInsight so structured and…
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